Garage door marketing and Google Ads, built around booked jobs

Evergreen Ads is a marketing and lead generation service for garage door companies. We manage Google Ads, Local Services Ads and Meta ads, and track every call and form, so you know which ads brought in the broken spring call and which brought in a parts shopper.

Free. 20 minutes. No obligation.

What a tracked lead looks like

  1. Someone searches"garage door repair near me"
  2. They see your ad and clickThe click is logged to that search
  3. They call or fill out your formThe call or form is tied to that ad
  4. The job gets bookedGoogle learns which leads were worth having

We set up tracking so you can see all four steps.

Where garage door ad money goes missing

  • Repair calls nobody answers

    A stuck door means a car that cannot leave. Someone searching needs help now, and a call that rings out goes to the next company.

  • Clicks from DIYers and parts shoppers

    People searching how to fix a spring or where to buy a remote are not hiring anyone.

  • Repairs and replacements mixed together

    A quick repair and a full new door are different customers, and they should not share one budget.

What your free audit covers

A 20-minute call. We look at your account together.

  • Which calls and forms are actually tracked, including after-hours calls
  • Search terms eating your budget, like DIY, parts and job searches
  • Whether your ads separate repairs from replacements
  • What I'd change first

Built for garage door companies that book jobs by phone or form: repairs, replacements, openers and installs. Not running ads yet? The audit works for that too.

Book my free audit

What you get with Evergreen

What is behind each option in your quote.

  • Google Ads

    Campaigns built around the jobs you want most, split by repair, replacement and opener work. Tight keywords, a long list of negative keywords, and location settings that match where your vans go.

  • Local Services Ads

    Pay-per-lead ads at the top of local search results. We help you set up your profile, then manage and optimize your budget and bids. Availability depends on your trade and area, and we check on the call. It's an add-on to Google Ads.

  • Meta ads

    Facebook and Instagram campaigns built around your offers and service area, with a lead form or call setup so every lead is tracked.

  • Call and form tracking

    Every call and form fill is tied to the ad that caused it, including calls that come in after hours. Booked jobs get sent back to Google so it learns what a good lead looks like.

  • Monthly report in plain English

    What you spent, how many calls and forms it produced, what we changed and what we're doing next.

How it starts

  1. Book your free audit.
  2. We look at your account and your tracking.
  3. We build, launch and report back.

How we build garage door campaigns

A broken spring and a new door are different customers. We keep them apart, so each one gets its own budget, message and tracking.

  • Repair and emergency

    Broken springs, stuck doors and doors that will not close. Urgent searches, so the ads lead with fast response and a number that is easy to tap.

  • Replacement and new doors

    Bigger jobs with longer decisions. They get their own budget and a message built around the free quote.

  • Openers and accessories

    Opener installs and replacements. People compare before they call, so the ad speaks to the exact job.

  • Commercial doors

    If you take commercial work, it gets its own campaign so it never competes with home repairs for budget.

Searches we block, so you do not pay for them

DIY and how-to searches, spring and part price searches, garage door job and training searches, and anywhere you do not work.

When garage door demand moves

Garage door work follows breakdowns, the weather and home projects more than the calendar. We watch your calls month to month and shift budget toward the jobs you want more of.

Get your quote

Answer a few questions about the ads you run and the help you need. You get three options with exact prices.

Questions

Is the audit really free?

Yes. No strings.

Do you guarantee leads?

No, and be wary of anyone who does. What you get is tracking on every call and form, so you can see exactly what your ad spend produced.

How do garage door companies get more leads online?

Show up for repair searches when a door is stuck or broken, keep repairs and replacements in separate campaigns, and track every call, including after-hours ones.

What about emergency garage door calls after hours?

Ads can run on a schedule that matches when someone picks up. If you want after-hours work, we make sure those calls are tracked and the number is easy to tap. If you do not, the ads pause.

Is there a contract?

6 months minimum, then month to month. After that, cancel with 30 days' notice.

Who runs my account?

I do. I manage every account myself, and nothing changes without my say-so.

Do I own my ad account?

Yes. The account stays in your name, and your ad budget is paid straight to Google or Meta.

What are Local Services Ads?

Ads at the top of local search results where you pay per lead instead of per click. Whether they're available depends on your trade and where you work, and we check that on the call.

Who runs your account

Evergreen Ads is the paid ads side of Evergreen Creative Co., a small marketing agency in the Fraser Valley, British Columbia. I run every account myself, so the person you talk to is the person making the changes.

We work with trades businesses across North America and Europe.

Get your free audit

Tell us your city and roughly what you spend on ads now. We'll tell you if we can help, and if we can't, we'll say so.

Pick a time

Free. 20 minutes. No obligation.

Prefer to send a message instead?

We only use this to reply to you.

Get my free audit

Sample monthly report

September 2026

A garage door company in British Columbia. Google Ads.

This is a sample with example numbers for a fictional company. It shows the layout and the kind of detail you get each month. It is not a client's results. Amounts are in Canadian dollars.

The short version

You spent $1,397.35 on Google Ads in September. It produced 37 calls and form fills, and 18 of them became booked jobs. That is $77.63 of ad spend per booked job, down from $113.48 in August.

Repair searches brought the most leads at 34.71 each. Replacement and opener searches cost more per lead, 67.08, because those are larger jobs. 74.00 went to searches that were never going to book, and we blocked them.

The numbers

 SeptemberAugust
Ad spend$1,397.35$1,475.20
Clicks250305
Calls and form fills3731
Booked jobs1813
Cost per call or form$37.77$47.59
Cost per booked job$77.63$113.48

Booked jobs come from your own records, matched to the ad click that started them.

Where the money went

Repair and emergency searches

$694.15

97 clicks

20 calls and forms, 9 booked jobs. $34.71 per lead.

Replacement and opener searches

$603.70

63 clicks

9 calls and forms, 4 booked jobs. $67.08 per lead.

People searching your company name

$99.50

90 clicks

8 calls and forms, 5 booked jobs. $12.44 per lead.

Searches that cost money and brought nothing

Four searches from people who were never going to hire you cost $74.00 in September.

SearchClicksSpent
diy garage door spring3$26.85
garage door installer jobs2$19.40
garage door remote2$16.70
free garage door parts1$11.05
Total8$74.00

What we changed

  • Sept 9Sent August's 13 booked jobs back to Google, so it learns which clicks turn into work.
  • Sept 16Blocked 11 searches that do not fit, including the four above.
  • Sept 23Paused one opener keyword that spent without producing a lead.

What we are doing next

  • Check in the October report whether the blocked searches stopped costing money.
  • Look at which replacement keywords bring clicks but no calls, and tighten them.
  • Keep sending booked jobs back to Google every month.

Get my free audit