Your ads got clicks. Did the phone ring?
Evergreen Ads manages Google Ads, Local Services Ads and Meta ads for plumbers, HVAC crews, roofers, electricians and other trades. Every call and form is tracked, so you know what your ad money bought.
Free. 20 minutes. No obligation.
What a tracked lead looks like
- Someone searches"furnace repair near me"
- They see your ad and clickThe click is logged to that search
- They call or fill out your formThe call or form is tied to that ad
- The job gets bookedGoogle learns which leads were worth having
We set up tracking so you can see all four steps.
Where ad money goes missing
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Calls nobody can trace
The phone rings. Nobody knows if it was Google.
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Clicks from the wrong people
Job seekers. DIYers. Folks who live nowhere near your service area.
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Reports nobody reads
The numbers look fine. The phone stays quiet.
What your free audit covers
A 20-minute call. We look at your account together.
- Which calls and forms are actually tracked
- Search terms eating your budget
- Whether your location settings match where you work
- What I'd change first
Built for trades businesses that book jobs by phone or form: plumbing, HVAC, roofing, electrical and similar. Not running ads yet? The audit works for that too.
Book my free auditWhat you get with Evergreen
What is behind each option in your quote.
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Google Ads
Campaigns built around the jobs you actually want. Tight keywords, a long list of negative keywords, and location settings that match where your trucks go.
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Local Services Ads
Pay-per-lead ads at the top of local search results. We help you set up your profile, then manage and optimize your budget and bids. It's an add-on to Google Ads.
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Meta ads
Facebook and Instagram campaigns built around your offers and service area, with a lead form or call setup so every lead is tracked.
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Call and form tracking
Every call and form fill is tied to the ad that caused it. Booked jobs get sent back to Google so it learns what a good lead looks like.
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Monthly report in plain English
What you spent, how many calls and forms it produced, what we changed and what we're doing next.
How it starts
- Book your free audit.
- We look at your account and your tracking.
- We build, launch and report back.
Get your quote
Answer a few questions about the ads you run and the help you need. You get three options with exact prices.
Questions
Is the audit really free?
Yes. No strings.
Do you guarantee leads?
No, and be wary of anyone who does. What you get is tracking on every call and form, so you can see exactly what your ad spend produced.
Is there a contract?
6 months minimum, then month to month. After that, cancel with 30 days' notice.
Who runs my account?
I do. I manage every account myself, and nothing changes without my say-so.
Do I own my ad account?
Yes. The account stays in your name, and your ad budget is paid straight to Google or Meta.
What are Local Services Ads?
Ads at the top of local search results where you pay per lead instead of per click. Whether they're available depends on your trade and where you work, and we check that on the call.
Who runs your account
Evergreen Ads is the paid ads side of Evergreen Creative Co., a small marketing agency in the Fraser Valley, British Columbia. I run every account myself, so the person you talk to is the person making the changes.
We work with trades businesses across North America and Europe.
Get your free audit
Tell us your trade, your city and roughly what you spend on ads now. We'll tell you if we can help, and if we can't, we'll say so.
Pick a timeFree. 20 minutes. No obligation.